A Better Clean
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Gently but Thoroughly CleansesGently removes sebum, sweat and styling residue without leaving hair feeling stripped.
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pH OptimisedFormulated at an optimised pH to respect the natural pH of the hair and scalp.
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Fresh-Feeling WashGives your wash a clean, cooling and fresh sensation.
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Science BackedA performance-led formula designed to cleanse effectively while preserving a soft, lightweight hair feel.
Shop The Routine
How To Use
Step 1
Wet Hair Thoroughly
Completely saturate your hair thoroughly with lukewarm water.
Step 2
Massage Into Your Scalp
Apply to the scalp, massage gently with your fingertips and leave in for 1 minute.
Step 3
Rinse And Condition
Work the lather through the lengths, rinse thoroughly, then follow with 2Fresh Conditioner.
Barber Founded
Created from real barbering experience and years of listening to what men need from their haircare.
Science Backed
Performance-led formulas built to deliver results you can see and feel.
Made for Men
Formulated for men to help you look your best, feel fresh and carry more confidence into every day.
Frequently Asked Questions
How do I use 2Fresh Shampoo?
Apply to wet hair, massage through the scalp and hair, then rinse thoroughly. Follow the amount and timing shown on the product label.
Should I use Conditioner afterwards?
Yes. Follow with 2Fresh Conditioner if your hair needs conditioning, then rinse and style as usual.
How often should I shampoo?
Wash frequency depends on your scalp, activity level and styling-product use. Start with your normal routine and adjust based on how your hair and scalp feel.
Can I use Texture Powder after washing?
Yes. Dry your hair fully before applying Texture Powder for the best lift, texture and distribution.
Can I use it after training or sport?
Yes. Shampoo can be used as part of your normal post-training wash routine. Rinse sweat from the scalp and hair thoroughly.
Where can I find the ingredient list?
The full ingredient list is available in the Ingredients accordion above and on the product packaging.
Reviews
W
So amazing after shampooing and conditioning and it was also signed
M
Left a insane cleanse hydrated my scalp really well and cleaned well, smelled good and got rid of all the product in my hair very much recommended.
C
good shampoo perfect for 1C hair
A
Goated, works awesome, smells good… don’t think I can think of another shampoo that’s close to this
B
Best shampoo I’ve tried I love the scent I would definitely buy it again the bottle is also really nice
A
I double shampoo and the first shampoo already feels that it cleans my scalp, but 2nd wash is really great and doesnt overstrip.
O
I bough 2 weeks ago on a thursday and recieved it on the monday after using my hair felt way better aswell as my scalp while keeping it curly and not flat
A
🔥
J
Best shampoo I have ever used and smells great cuz of its peppermint smell and overall is is a 10 out of 10
H
Clean my hair with over stripping. Amazing! highly recommend.
C
Its mildy cleansing which is great for sensitive scalp and any hair type love the peppermint and methol again
M
incredible customer service, great products
W
Best shampoo and conditioner ever
J
it cleaned my scalp very well unlike most shampoos i used
Z
Very good shampoo that thoroughly cleans and nourishes, and smells good.
R
So good
D
Amazing shampoo helped my hair alot
A
It is amazing it is so we’re nourishing. best shampoo I’ve ever had
E
Best shampoo ever
K
Best shampoo day Ive ever had
J
I love it, it makes my hair feel fresh
C
Really good quality. Best ive ever gotten
M
So good bro
R
So good
C
Good product
N
So good i was first to buy i realy love it
Shampoo
$26.95